Louis Baubil | Portfolio

Logo

Context

I designed this logo for my portfolio and for all social media that I share my work on. I decided to use my initials as central element and to make a heavy and modern logo. At first time, I mixed the letters "L" and "B" of my firstname and name to obtain a square shape, but I wasn't satisfied at all. So, I design a second logo inspired by my signature on my drawings. In this aim, I kept the idea of mixing my initials as the first logo but in a different way to match the general idea of my signature.

Context

This logo was an order from the school where I did my Web Design formation. The goal was to redesign their old logo while preserving the spirit. It was asked to keep the square shape of the initial logo that must recall a pixel. The logo will be used for the differents sections of the school, so we had to think about color variations for each of these sections. Moreover, the font wasn't defined.

Process

Here the square shape of the original logo was broken by adding the word "objective" to the vertical on the left side of the logo. The focus is mostly on "3D" in order to keep some consistency with the previous logo. The font used for the different writing elements of this logo is "Bebas Neue Bold", font that was already used in the old version. The main advantage of choosing to put only one color in this version is that it can be declined in any desired color. In addition, the empty space at the top right of it allows to put a baseline to indicate, for example, the different sections of Objectif 3D.

Context

This project was a redesign of an old and bad looking logo for a client who manufactures handbags. I did it in partnership with a developer who have to create a website for the client. So he asked me to make a new logo that matches with the design of this website.

Process

After thorough research on what is done in terms of sewing logo, I decided to keep the idea of a typographic logo in a circle to recall a patch. The dotted lines remind sewn thread. For the name "Thenae" rather than a thick font, I decided to use a handwritten font that helps this logo to be more feminine. In contrast, I use a sans serif font. I also wanted to keep a liberty on the choice of colors, that's why the logo is in black or white but it can be modified by the customer if she whishes it.